The Excellence Series Presents
“Business Writing Workshop”
The first impression people gain of your company is through your writing. Your website maybe beautiful and the printed matter exquisite, but if the English doesn’t flow smoothly and meet expected international business standards, a less than perfect impression is given.
Good writing is a skill; and just like all other skills it can be taught and improved through practice. Business writing needs to be clear, precise, well-constructed, positive, informative and engaging. This one-day workshop will take you through all the steps and rules you need to follow in order to write business English consistently well.
Learning Objectives:
- Why and how business writing is different
- The rules and tools of business writing
- How to be your own editor and proof-reader
Nuts and Bolts:
The workshop will be entertaining as well as informative. It will use multimedia presentations, group challenges and individual tasks, and will cover:
- Writing for an audience
- Style and standardization
- Grammar; why it is needed and what can we get away with
- Things to avoid like the plague, such as clichés, too many words and ‘showing off’
- Vocabulary – who needs 100,000 words?
- Active speech, positive speech, honest speech
- Keeping it simple, keeping it short
- Sentence structure; the good, the bad and the very ugly
The Presenter
Peter Munt – Davies is a British teacher, coach, proof-reader, editor, writer, and fanatic Welsh Rugby fan.
Cost: Dh 1,200
Venue: BrandMoxie
To learn more or to register call: 02-4918625 or email info@theexcellenceseries.com
